Proprietary deal flow for M&A

Private Equity Deal Sourcing: Proprietary Origination for PE Firms

How do private equity firms source off-market deals at pre-auction valuations?

80% of quality lower middle market deals never make it to auction. Axia Growth builds proprietary outbound engines for PE firms.

Why Is Traditional PE Deal Flow Structurally Broken?

Multiples Bid Up by Competition

6.0-7.5x EBITDA vs 4.8-5.5x proprietary. On a $5M EBITDA business, the premium costs $7.5M-$10M.

Information Asymmetry Against You

Seller's advisor controls timeline, information flow, and narrative. Curated data on compressed schedule.

Pipeline Concentration = Fragility

3-5 broker relationships. One retirement away from a dry quarter.

What Does Proprietary Deal Origination Change for PE Firms?

Pre-Auction Access

500+ qualified prospects contacted per month. One-on-one discussions at pre-auction valuations. You control the timeline.

5-12% Response Rates

vs 2-4% in-house. 95%+ data accuracy. Messaging refined from 500+ campaigns.

10-20 Pre-Qualified Meetings/Month

Verified on revenue range, ownership structure, readiness timeline, and geographic fit.

Sector Fluency

Home services, manufacturing, industrial services, B2B SaaS. We understand each vertical deeply.